Booking engine

RU Home Free direct booking audit

everything the engine does

Everything the engine does for your direct bookings: one feature per screen, most important first. The diagrams show how it works, and you can try the engine in the live demo.

01Price

0% commission

up to 3%of every booking stays with you

The engine is yours, so nobody takes a percentage of the booking: the full amount the guest paid stays with the hotel.

02Speed

The engine opens instantly

+4.4%more bookings for every second faster

Our engine opens in 0.04 seconds: the booking page loads in advance while the guest looks at the home page. Cloud booking engines load from their own servers and take 2–⁠5 seconds.

Measured on the Park Lane engine.

03Price

Tells guests it’s cheaper than OTAs

+36%more bookings with a price comparison banner

‘€10 a night cheaper than on Booking.com’. The engine works out the difference from your booking system and removes the message if your website stops being cheaper.

04AI concierge

The concierge answers and leads to a booking

1 in 7direct bookings at a hotel come through the AI chat

Understands dates written in words, checks free rooms and prices itself and takes the guest straight to checkout.

05Abandoned bookings

Reminders

15–⁠18 in 100abandoned bookings come back from emails alone

If a guest does not pay, the engine reminds them itself: an SMS after 30 minutes, emails after 1, 24 and 72 hours. The link takes the guest back to the booking with the form already filled in.

06Abandoned bookings

A call from reception

30+ in 100bookings come back when SMS and a call are added to the emails

For abandoned bookings of expensive rooms, reception gets a task to call the guest back.

For your hotel. You decide which rooms count as expensive.

07No guest gets lost

An SMS when reception is busy

1 in 4calls to a hotel go unanswered

Reception is on the phone and another guest can’t get through: the engine sends them an SMS straight away with a link to book on the website.

For your hotel. We check the connection to the hotel’s phone before we start.

At Wyndham that is about 1,000 calls a year per hotel.

08Upsells

A bigger room

+17%to the average spend with each upsell

At checkout the engine offers a bigger room for a small surcharge, and the guest takes it with one click.

For your hotel. We set up which room to offer and for how much for your hotel.

09Upsells

A tour or service with the booking

28 in 100bookings include an extra when it is offered at booking

A tour or another service is added with one click in the results, and after payment too, on the booking page and in the email, paid at the hotel. Reception gets the order on Telegram.

For your hotel. You decide which services to sell.

In the example: a Park Lane guided tour, €80.

10Connection

Bookings go straight into your system

The engine connects to your booking system: bookings go into it, and the engine takes prices and availability from it.

For your hotel. We check the connection to your system before we start.

11Convenience

A price for every day in the calendar

Guests see the price of each night right in the calendar, with the best‑value days highlighted, on desktop and on mobile.

12Trust

‘Why book here’

+10.4%more demand for an independent hotel from one rating star

Your rating and real reviews from Google Maps, the saving, free cancellation and 24‑hour reception, in one block next to the price. Guests don’t need to leave the website to check the hotel.

13Trust

Free cancellation with an exact date

1 dateinstead of terms in small print

Guests see the date until which they can cancel for free, and what happens after it.

For your hotel. The cancellation terms are yours: the engine takes them from your rates.

14No guest gets lost

No rooms on these dates

15 in 87guests who left a request for full dates went on to book: €12,529 in 4 months

The engine immediately shows the nearest free dates and offers ‘Let me know if it frees up’.

15Upsells

A gift so the guest stays

+25%more bookings when hesitant guests were shown an offer

The engine gives the guest an early check‑in or a late check‑out, and only if the room really is free at those hours.

For your hotel. You decide which gift to offer and when.

16No guest gets lost

‘Welcome back’

21 in 100guests who saved a search came back and booked

The engine remembers the guest’s last choice, reminds them of an unpaid booking and offers a longer stay to guests already at the hotel.

17Convenience

Children and extra beds

+11%to the average spend when surcharges are shown at booking

The guest enters the children’s ages, and the engine shows where the child will sleep and what it costs. The price in the results already includes the child, so there’s no need to call reception.

For your hotel. Every hotel has its own rules: an extra bed may be free, paid, or free only for children. We set the engine up to your hotel’s rules.

In the example: Park Lane’s rules.

18Convenience

Search right on the home page

78 in 100test participants could not find the booking form on the IHG website without scrolling; on yours it is on the first screen

Search sits over the video on the home page and remembers the last query: when the guest comes back, the dates are already there.

19Convenience

In your website’s style

19 in 100of guests who abandoned payment did not trust the website with their card details

Colours, fonts and the booking and payment buttons are the hotel’s own. The guest never feels they have gone to someone else’s service.

20No guest gets lost

‘Share’ a room

The guest sends a room to family or friends via Telegram, WhatsApp or email.

21Connection

Telegram notifications

At oncethe hotel learns about every new booking

The hotel learns about every new booking at once, with a Telegram message.

Seen the diagrams? Try it yourself: book a room in the live demo.

Try the engine →

Next step

direct booking
audit

On a free call we check everything that makes up your direct booking system: brand, website, booking engine, reviews on maps and OTAs, analytics and payments. And we work out how much money the hotel is losing now.

Free direct booking audit Telegram

+31 6 37 98 39 12hello@concepthub-hotels.ru